SEO Professional Services For Your Small Business
Being a provider of SEO Professional Services, SEO Services America is often contacted by other small business clients wondering what they need to do to generate interest in their small business blog. Many clients are posting regularly and actually putting up quality content but unable to get their content distributed to their clients, which means they are basically just spinning their wheels with little or no interest in the blogging that they are doing.
Expert SEO Tips For Your Small Business
Search engine optimization is one of the most useful ways to generate leads and sales – but at times it is not affordable. You must be careful when hiring people to help you with getting those hits from the search engines. When you use things such as comment spam, you may be committing digital suicide. Search engines will find quality over quantity, so remember if it looks too-good-to-be-true steer clear. Often, clients come to us with these damaged properties that are unable to rank in Google at all. A damaged property is actually worse than a property that has no traffic. Damaged websites can be fatal to your business.
So with that in mind, we present some SEO Professional Services advice that you should follow when building out your small business blog.
Strive for Long-Term Expert SEO Professional Content
You have to be able to create content for your articles, blog posts, and other pages that get you past the 500-word count.
Studies show that the top 10 results have an average length of 2,000 words while the top result has about 2,416 words. Low-quality websites do not even come close to these numbers.
Google’s Pandu Nayak who is a technical staff member and the person that created the new Panda update gives this advice, “Users often turn to Google to answer a quick question, but research suggests that up to 10% of users’ daily information needs involve learning about a broad topic. That’s why today we’re introducing new search results to help users find in-depth articles.”
In order to get your site to rank in the top, and to get the hits from the search engines and the traffic it deserves, you have to create comprehensive and informative articles, blogs, and pages which give your reader the answer they are seeking. Don’t pad your site with words, and forget the quality.
Maximize Your On-page SEO Professional Services
When talking about SEO professional services for small business, we often focus on external factors such as social interactions, links, and other outside factors. Even though all of these are important, we cannot forget to look at our web pages when trying to find affordable ways to maximize our reach to our clients.
On-page SEO professional service is the practice of optimizing individual web pages (their content and source code especially) to rank higher in the SERPs and earn more traffic. Do not fear if that sounds a little challenging. We will walk through this checklist to make it a little less daunting.
User-Friendly SEO URLs: All URLs Must Be Short And SEO Friendly
By including a primary keyword, you can be sure both the reader and the search engine you are optimizing your small business blog post will know what the content is before they click.
Keyword Frequency: Instead of using keyword density, Google looks how often your keyword appears in the text. You will get more results if you include the keyword several times in the body of your text.
Description: A page’s description doesn’t count for rankings, but it can be helpful. The description can have a huge effect on click-through rate meaning you should keep it on target.
Title: The title tag should encapsulate what your page is saying to the audience. The most effective title tags will include target keywords. You must also take steps to be sure the title tag reads well and it cannot be more than 70 characters.
Use Internal Linking to Give SEO Professional Services Juice to Other Pages
Internal links are links which take you from one page on a domain to another page on the same domain. This is a critical SEO professional service tactic that should not be ignored. Through internal linking, the website owner is able to bring more clicks to their site from Google and other visitors thus creating another affordable local SEO service.
First, by linking to other pages on your site, your readers have more options thus keeping them on your site longer. A major benefit of this is decreased bounce rate which is the percentage of visitors to a particular website who click away after only looking at one page.
Another benefit of internal linking is Google is able to index your pages more efficiently which will increase your keyword ranking.
Create a Responsive Design to Attract Google SEO professional services
More Google Searches have been carried out on tablets and mobile devices than on desktop computers, and these statistics are growing. Googles top priority is its users’ experiences and satisfaction which has led to its using responsiveness as a factor in its algorithm.
To achieve a responsive web design, use adjustable images, CSS style sheets, and proportion-based grids when making changes to your site’s content and layout. You
will then find you give your visitors a smooth browsing and reading experience whether they are on a mobile device or a desktop, just how Google likes it.
Better Site Page Speed Will Bring You More Professional Search Engine Optimization Clicks To Your Small Business Web sites
Websites that load fast are a friend to Google. When introducing site speed as a new ranking category in 2010, Google showed they knew what the searcher really needed. Matt Cutts and Amit Singhal said when announcing the speed boost as an SEO professional service, “Faster sites create happy users and we’ve seen in our internal studies that when a site responds slowly, visitors spend less time there,”
In 2017 Steer Towards Local SEO Professional Services
You should not have to go into debt to get the right SEO. These five affordable tactics are SEO starting points that will leave your pocketbook happy and can be done right now. This is not all it takes to get those clicks you want, but it is always good to focus on the basics first.
Here is an interview with the head of Moz.com, Rand Fishkin, talking about small business SEO Services: